With a mission to bring innovation and musical integrity into the world of advertising, Sound Advantage was created in 1993 by Barry Volk, producer/staff songwriter for ABC & EMI Music Publishing, a 20th Century Fox solo recording artist, West Coast Theater Company Musical Director and National Director of Marketing for Metro Networks (Westwood One). In 1985, Volk worked with legendary British producer Gus Dudgeon (Elton John & David Bowie) and published more songs with Dick James Music in England.

Under the Sound Advantage umbrella, Barry has assembled a creative staff & talent pool that has written, recorded or performed with Christina Aguilera, Brad Paisley, Prince, Nellie Furtado, 50 Cent, Bonnie Raitt, Elton John, Robert Cray, Whitney Houston, Santana, En Vogue, Rod Stewart, Huey Lewis, Garth Brooks, Mariah Carey, Boyz II Men, Delbert McClinton, Michael Bolton, Kenny G, Los Tigres del Norte, Joan Osborne, Jimmy Buffet, Indigo Girls, Kenny Loggins, Savage Garden, Regina Belle, Eric Clapton, New Kids, Santana, Al Jarreau, The Beach Boys, Streisand, Snoop Dogg & Aretha Franklin.

Our San Francisco, Los Angeles, Scottsdale AZ, and Vancouver BC studios include state of the art digital technologies with A-List session players and vocalists. Our professional voice talent pool is fluent in 16 languages & dialects.